Changing Journalism, Changing Reuters

The rules of today’s journalistic world are these:

Knowing the story is not enough.

Telling the story is only the beginning.

The conversation about the story is as important as the story itself.

The more you try to be paternalistic and authoritative, the less people will believe you.

The more you cede control to your audience, the more people will respect you

The more you embrace new technology as a platform, the more your ideas will compete.

The more you abandon the faceless and characterless, the more you can set the agenda

The more you look beyond the story for connections, the more value you will have.

And if you have value and no one else does, you will get paid.

Simple? No.

But it is exciting and transforming.

From David Schlesinger, EIC of Reuters News (and @zhubi)

(Source: soupsoup, via zhubi)

20 October 2010 ·

96 notes

  1. adriantumble reblogged this from katykelley
  2. workherwrites reblogged this from wallsconcesandgreenshutters
  3. wallsconcesandgreenshutters reblogged this from soupsoup
  4. nickrunyan reblogged this from katykelley
  5. katykelley reblogged this from zhubi and added:
    From David Schlesinger, EIC of Reuters News (and @zhubi)
  6. zhubi reblogged this from soupsoup and added:
    The rules of today’s journalistic world are these: Knowing the story is not enough. Telling the story is only the...
  7. nikkimerle reblogged this from ellobofilipino
  8. itwasitisitwill reblogged this from ellobofilipino
  9. sibylized reblogged this from ronacho
  10. elswhere reblogged this from almostdan
  11. ronacho reblogged this from armorhues
  12. nakereru reblogged this from margoism
  13. almostdan reblogged this from armorhues and added:
    Rethinks his Reuters experience. He craps bricks.
  14. armorhues reblogged this from ellobofilipino and added:
    AUTO REBLOG BECAUSE IT’S SO APPLICABLE
  15. mspinckawaii reblogged this from margoism
  16. binoculareyes reblogged this from ellobofilipino
  17. margoism reblogged this from ellobofilipino
  18. philipyana said: That’s the most positive take on it that’s possible. The least positive would be: “Hard work, accuracy, depth, fact checking count for nothing. Now you have to be loud, simplistic and argumentative to even get noticed.” Both takes are partly true.
  19. nancymartira reblogged this from soupsoup and added:
    Also, the internet. Well said.
  20. kw2335087 reblogged this from soupsoup
  21. tangld reblogged this from soupsoup
  22. happyten reblogged this from soupsoup

Katy Kelley

Marinated in NPR, sauteed in Hip Hop, garnished lightly with Kung-Fu movies, washed down with a Guinness and served with a side order of cleverness. Has been described as “Mary Tyler Moore meets Pee-Wee Herman”.

Delightfully ambiguous with a dollop of intellect. Chilling in Brooklyn, NY.