UNICEF sells Dirty Water: vending machines were set up to raise awareness of the dirty water that is contaminated with diseases across the world. Money collected from the vending machine was donated to the cause. GREAT campaign.
Yesterday we installed a billboard that uses Twitter to monitor and display the world’s mood in real-time. When the mood starts to dip, we use Twitter to give away pudding until it comes back up.
Apparently the world’s a bit down this morning, but you get the idea. It’s at the corner of West Broadway and Grand if you’d like to see it for yourself. And if you’re not in NY, there’s a web version at http://www.jellopuddingface.com
How to reach 285,142 people with only one leafletAdvertising Agency: Akcio360, Budapest
Very creative! Lovely message shared.
(Source: creativecriminals.com)
BEST! For fellow Star Wars geek, @chrispetescia.
Greenpeace spoofs VW’s Darth Vader Kid ad as part of a campaign to get VW to stop opposing lower CO2 emission limits
Corelle Dinnerware in a vending machine? Yup, and it’s all part of their USP. Great idea although it could be time consuming if you wanted to buy more then one plate. But it’s a great introduction to the product and would probably help increase more purchases of full Corelle sets in the future.
Agency: Grey, China
great product activation and advertising campaign
(via fuckyeahads)